Job Title: Digital Manager

Contract Type: 9-Month Fixed Term Contract

Location: Edinburgh or Alderley Edge

Working style: Hybrid 50% home/office based 

Closing date: 5th March 2024

Would you like to be part of a company who is driven by our purpose to protect the standard of living of this and future generations?

Being customer owned means that we always work in their best interest and when the business does well, they get a share of our profits.  We want to deepen relationships with our customers and the skills of talented marketing, communications and digital specialists are an essential part of achieving that.  We are building cutting edge capabilities using data and technology and investing in our colleagues to deliver great outcomes for our customers.

We are seeking a Digital Manager to join our mission and be part of a Brand and Marketing team focused on making a difference.

This is a newly created role to lead on the design and development of digital experiences for our Employer audience across public channels, partnering with Brand & Marketing, UK Customer, and Operations teams. Develop strategies and plans that deliver key customer and commercial outcomes, orchestrate the design and delivery of engaging digital marketing activity, leading flexible teams of Digital Marketing’s specialists. 

The Digital Manager defines and owns the digital marketing vision for a specific audience, developing a deep understanding of the business strategy and delivering a roadmap of change to support business goals. Be an inspiring strategic and digital marketing thought-leader and change-maker who can translates our Marketing strategy objectives into a programme of work that supports our digital transformation agenda and commercial objectives whilst being the custodian of the digital customer experience.

If you would like to join the UK’s largest mutual life, pensions, and investment company, who were recently voted ‘Company of the Year’ by financial advisers then this could be the opportunity for you.

About the role

• Responsible for delivering compelling digital customer experiences across public digital touchpoints and optimising key journeys.
• Establish audience targets and define a strategy and programme of work that will enhance the effectiveness of Employer in supporting business goals.
• Identify and lead creation of user-centric digital solutions that position our products and services aligned with the needs of the audience.
• Lead the user journey design and optimisation roadmap.
• Define the SME's required, mobilise and lead flexible teams to deliver against outcomes.
• Partner with Brand and Marketing and UK Customer teams and collaborate with a broad range of stakeholders (internal and external) to improve the digital customer experience across key digital journeys.
• Manage the digital experience evolution roadmap, provide visibility, and socialise improvement initiatives with key stakeholders.
• Contribute and set best-in-class standards across the Digital Marketing team to increase the maturity of our specialisms.

About you

• Excellent understanding of digital customer experience and user-needs-centric design.
• Comprehensive understanding of Digital Marketing channels.
• Experience of multi-channel customer journeys strategy formulation & delivery.
• Ability to evaluate complex problems, applying judgement to produce recommendations.
• Experience of building motivated and engaged teams.
• Excellent project and stakeholder management skills.

About Royal London

We’re the UK’s largest mutual life, pensions, and investment company, offering protection, long-term savings and asset management products and services.   

Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling. This is underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve. 

We've always been proud to reward employees by offering great workplace benefits such as 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance. You can see all our benefits here - Our Benefits  

Inclusion, diversity and belonging 

We’re an Inclusive employer. We celebrate and value different backgrounds and cultures across Royal London. Our diverse people and perspectives give us a range of skills which are recognised and respected – whatever their background.