About Us
The FT has an uncompromising mission: delivering independent, quality information, news and services to individuals and companies around the globe. It’s the cornerstone of our reputation and the heart of our ambitions for the future. But for our people, the FT offers so much more than what we do. FT people come from all kinds of backgrounds and work across a huge range of disciplines and locations, and find an empowering, warm and welcoming culture that values curiosity and rewards smart, ambitious thinking. Those who are willing to unite around our mission and live our values will find plenty to challenge, inspire and interest them. Like the audiences we serve, no two FT people are the same; but together we help our audience be better informed and understand the world around them. It’s a job that’s never mattered more, and a career that can take you anywhere you want to go.
Our commitment to diversity and inclusion in the workplace
At the FT, we aim for employees across all regions to have a voice so that diverse perspectives are heard and valued. We believe that a supportive workplace is one where employees feel they can be themselves at work and have the flexibility they need to meet their personal needs. We'll continue to remove barriers for all, and in particular barriers facing employees from underrepresented groups.
Job Purpose
An opportunity to join a rapidly growing business in an exciting industry. Based at the Financial Times in Amsterdam, the role will be responsible for driving engagement of FT digital group subscriptions with prospects and new customers.
You will be responsible for growing readers' engagement on B2B corporate trials to demonstrate the value that an FT.com subscription can deliver to the prospective customer's organisation. In addition, you will work strategically with your sales counterpart to increase engagement and grow low value, high potential customer accounts.
Main Duties and Responsibilities
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Manage a handful of New Business accounts in year one of the licence. Work with the new business team to secure renewals and expansion on these accounts.
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Strategically manage and lead on multiple prospect trials varying in size, duration and complexity to demonstrate long term value of a FT.com subscription
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Work with prospects and customers to define and agree on expected outcomes for how the FT should be used across multiple functions within their organisations during a trial
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Use thorough knowledge of FT.com capabilities to link product features with specific customer outcomes during pre-sales demonstrations and customer consultations
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Deliver successful, high-quality customer journeys from pre-sales engagement through to onboarding, fulfilment and renewal where applicable.
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Collaborate with other FT teams, e.g. product, customer services and editorial, to deliver against customer priorities and improve internal products and processes.
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Collaborate with marketing and sales on new business campaigns.
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Report back to Team Lead and Regional Head on personal KPIs.
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Have a good understanding of the sales process and cycle to allow you to work effectively with the sales team.
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Support all pre-sales activities globally when required.
Qualifications / Competencies / Skills / Experience
Essential
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Proven ability to build relationships with customers and stakeholders (internal and external)
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Good questioning skills and an enquiring mind
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Able to plan ahead, prioritise and think strategically on pre-sales new business opportunities
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Excellent communication and presentation skills, both written and verbal
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Ability to align product and service features to customer needs
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Has to be comfortable working in a fast-paced environment
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Comfortable with data and digital technology
Preferred
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Background within a digital subscription, IT services or SaaS business
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Experience with Salesforce.com
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Experience in Customer Success or customer-facing roles, e.g. account management, sales, and ability to demonstrate a customer-centric approach
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Additional language (CEMEA region)
What’s in it for you? Our Benefits
Our benefits vary depending on location, but we are committed to providing best in class perks across all our offices as well as an inclusive environment to develop your career. Examples of our benefits include; generous annual leave allowances, flexible working (including working from home), medical cover, enhanced maternity & paternity packages, subsidised gym memberships and Giving Back opportunities. Full details of our benefits can be found here.
Further Information
The FT is committed to providing an inclusive working environment for all. We are an equal opportunities employer who seeks to recruit and appoint the best talent regardless of age, gender, ethnicity, disability, sexual orientation, gender identity, socio-economic background, religion and/or belief. We also promote flexible working and will consider specific requests around flexibility for all roles where it can be accommodated. Please let us know if you require any adjustments as part of the application process or to enable you to attend an interview. If you would like to discuss your requirements, or have any questions, talent@ft.com and a member of our team will be happy to help.
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