boohooMAN is looking for a Paid Media Executive to join their team. Reporting to the Paid Media Manager, you will be responsible for supporting the day-to-day management of either PPC or Paid Social accounts, depending on your experience. This role would suit someone who has an interest in fashion and has experience in one or both channels.
Your team
We are boohooMAN. Our menswear collections and ground-breaking campaigns have taken the market by storm. We want to be the world’s number one streetwear brand, and our affordable and accessible looks have allowed us to push boundaries and bring the latest styles to life.
What you'll be doing
Develop, implement, and optimise paid media campaigns across various platforms such as Google Ads & Meta.
Work towards key performance indicators to achieve campaign objectives.
Manage accounts for various international regions.
Ensure that we adhere to best practice guidelines with our business objectives in mind.
Manage PPC spend through SA360 bid management solutions.
Utilise Google Editor, Bing Editor, ROIHunter, and Facebook Business Manager to operate our accounts.
Manage our paid media accounts in alignment with ROI targets and goals. Grow existing PPC accounts through keyword building.
Conduct regular keyword research and weekly negative keyword research.
Provide daily, weekly, and monthly campaign analysis.
Perform ongoing competitor analysis and reporting.
Monitor and optimise our feeds through a 3rd-party solution.
Collaborate with the merchandising team to plan accurate stock allocations for promotional activity and day-to-day forecasted sales.
Demonstrate excellent communication skills when working within the team, with the wider team, and externally with suppliers.
Develop compelling and effective ad copy to A/B test.
Display a willingness to take Google AdWords and Blueprint exams
Working with us
To succeed here, you have to love working at pace. It’s relentless, but we love it. Change is a certainty – you need to adapt and be agile. We want you to challenge the status quo, innovate and be open to trying new things. We’re always pushing boundaries. We empower our people, giving them freedom and autonomy to learn and grow in their roles. We’re passionate, agile, creative and one team.
More about you
Experience in a digital marketing role.
Strong knowledge of either Google paid ads & Meta ads, with a track record of driving positive performance.
Knowledge of using feeds.
Good working knowledge of Google Analytics.
Proficient in Microsoft Office, particularly Excel.
Strong attention to detail.
Passion for digital marketing.
Effective communication and reporting skills.
Strong numerical and analytical skills.
Experience using a bid management tool.
Highly numerate & strong communication skills.
Why join us
We’ve set our sights on dominating the global e-commerce fashion market, and because we’re 13 brands (and counting), there are plenty of opportunities to grow your career. Our mission is to create a workplace where everyone is respected, their individual differences are valued, and they can be themselves at work without exception.
You’ll get the opportunity to take part in our various share schemes
Core hours enable you to flex your working times around your needs on an ad hoc basis
Benefits that support your health and wellbeing
There’s up to 40% discount off our all of our brands
Our social calendar? Next level
With HQs in Manchester and London and offices across the globe (some are dog friendly!), we offer a buzzing atmosphere and the boohoo family culture wherever you work