Company Description
With a history that dates back over 80 years, Starcom is a global communications planning and media leader. We are an agency still grounded in our founding principle that people are at the centre of all we do. Each day, we apply this belief to harness the transformative power of data and technology to inspire and move people and business forward. With more than 7,000 employees in over 100 offices around the world, we are the flagship Publicis Media agency that uses our ‘Power of One’ business model, with teams that span multiple disciplines across clients such as Aldi, P&G, P&O Ferries, Primark, Samsung, Stellantis, and Visa.
We place a huge focus on our People and have driven flagship D&I and L&D programmes within Publicis Media; our goal is to help every individual reach their fullest potential and we encourage everyone to make “Brave Plays” in how they approach their work and their own career development. As a result, we have an exceptionally energised and committed talent base, all of us proud of our welcoming and supportive culture, as evidenced by our recognition as one of Campaign’s Best Places to Work for three years in a row (2021, 2022 and 2023) and most excitingly, Media Week's Agency of the Year 2023!
Job Description
As a Global Strategy Analyst, you will be a key resource in providing and shaping insights for both Brand Strategies and Global Trend Reports. For example the Strategy Analyst will build audience insights from platforms such as TGI Europa and GWI to provide learnings on customer habits/media/values, they will analyse client brand tracking studies and use hubs like Mintel/Warc Foresight Factory to provide both category and broader consumer insights to shape the media strategy. You will also get the opportunity to have ownership over your own client deliverables such as trend newsletters and competitive intelligence reports.
This role calls for someone with a growth mindset and who will feel energized by working on a client that is both demanding and dynamic in equal parts. We want someone who can extract value from our tools and systems through uncovering trends/patterns/insights from data and reports. The Global Strategy Team presents to the entire Global Strategy Community on a regular basis so the successful candidate will have the opportunity to forge relationships across the entire global network.
The Strategy Analyst will have the opportunity to be involved in very senior stakeholder (internal and client) workflows right away so we want someone who feels excited about this challenge and ready to use this to progress in their career.
Qualifications
What are we looking for?
In order to be successful in this role, you’ll have experience using a variety of insight tools such as TGI/GWI to find and deliver insights that shapes planning and strategy decisions, have good skills in platforms such as Excel and Powerpoint and can visualize and ‘storytell’ around insights, crafting presentations that make an impact with clients. You will have an opportunity to learn new skills via custom Publicis tools of which we will provide training and resources for.
Some of the skills we are looking for are:
Experience working directly with clients in an agency environment with proficiency in agency tools
Tight project management skills including driving accuracy, organization and collaboration from our team
Proven ability to work in a fast paced environment managing multiple deliverables at one time Has managed a standalone insight/research project end to end from brief to client delivery.
What can we offer?
Starcom works differently to most agencies; we base many of our models on consultancy ways of working to build a more agile workforce in this hybrid world. We complement our account teams with Squads – small teams that work for a short period to solve a specific brief. We hold cross discipline Sprints to crack client briefs at speed. These processes are designed to fuel high performance and fast results through collaboration and naturally mean that our people learn and develop incredibly quickly.
In addition, we have a variety of more typical benefits to working here including 25 days of annual leave (plus bank holidays and your birthday off), a generous pension scheme, lots of Employee Action Groups to join and lots of discounts across Westfield.
Additional Information
Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.
If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.
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