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Account Director at Publicis Groupe
London, United Kingdom


Job Descrption

Company Description

At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients’ businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.

We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media. 

Part of Publicis Groupe, and a Leader in Gartner’s Magic Quadrant for Global Marketing Agencies, we’re proud to work with some of the world’s leading brands.

Digitas. Experience the power of connection.

Our Commitment
Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.

Job Description

The Client Services team at Digitas build relationships with clients, partners, and colleagues to deliver great work. To do that we focus on four C’s:

  • Clients – we understand our clients, their business and their customers, inspiring our teams to deliver work that makes a difference.
  • Creative – through identification of business challenges and opportunities, we create the environment for creative thinking.
  • Craft – we are the guardians of the work we deliver, bringing the right experts together to ensure quality and craftsmanship.
  • Commercial – it is our job to ensure the profitability of the work we deliver for the agency and for clients, enabling long term partnerships

What we’re looking for

In this role, you will play a key leadership role within a dynamic, priority Groupe account. You will be responsible for the successful account management of customer programmes, with a focus on digital content and activations, and connected products and experiences. You’ll work closely with a Business Director who sits across the whole account and a cross-disciplinary team of creatives, technologists, strategists, and data experts at the top of their game. You’ll also build brilliant working relationships with wider internal stakeholders and our sister teams at Saatchi & Saatchi and Poke.

The account is exciting and growing fast. This client has big ambitions and sees Digitas as a key consultative partner as they pursue them.

As Account Director, you will understand their business and the context of the wider account, steering projects in line with these wider goals. You’ll be comfortable operating in a fast-paced, dynamic project environment, and confident leading and collaborating within a multi-agency working group. You’ll collaborate constructively, while ensuring Digitas’ work and team can thrive.

Responsibilities

Here’s what your day to day with us would look like  

You will be a key player within the account team, responsible for the success of the client relationship and. in partnership with delivery management, capability, and discipline leads, the orchestration of brilliant work. You will:

  • Collaborate and co-create, with strategy and creative, in content marketing strategies and planning an editorial calendar and approach that meets business and customer objectives.
  • Collaborate and steer creative, copywriting, partners, and production teams to produce high quality content across multiple formats.
  • Responsible for the timely delivery of content plans and activity and help to manage the content marketing budget circa £1m.
  • Attend shoots and manage client expectations during pre-production, production, and post-production phases on select projects.
  • Collaborate and support, the vision-setting, definition and delivery of connected products and experiences, working with cross-functional product, experience, and technology teams.
  • Own the relationship with day-to-day clients and partners in your programmes and projects, making sure that all requests are dealt with in a professional and timely way and ensuring that all the work we deliver is of high quality and on time/to budget.
  • Take responsibility for commercial management of your projects, including contributing to weekly revenue forecasts with your Business Director and Managing Partner, and careful monitoring of project budgets and margin.
  • Own your projects from initiation to end of project review – including collating results, writing case studies, taking learnings into future engagements, and updating key internal sponsors and stakeholders.
  • Understand the dynamics of your client’s business, so that we can identify ways in which Digitas can help them meet their objectives.
  • Build effective client relationships in which you become the client’s trusted advisor.
  • Stay on top of what your client’s competitors are doing and share insights with the client/agency teams.
  • Participate in the wider account strategy, sharing learnings from your projects while absorbing and acting on the overall objectives and direction of the client relationship.
  • Contribute to creation of the annual account growth plan (with your Business Director/Managing Partner).

Qualifications

You will have an agency background, with 5+ years’ experience, including proven leadership of projects within a multi-stakeholder/multi agency environment.

  • Proven ability to develop fruitful, trusting relationships with mid/senior level clients.
  • Experience leading positive, long-term engagements within multi-agency working groups.
  • The ability to prioritise and support your team in prioritising tasks on fast moving programmes of work.
  • Excellent collaboration and communication.
  • The ability to lead projects while knowing when to escalate/corral the support of your Business Director/Managing Partner, or other stakeholders.
  • An ability to identify and implement changes or new ways of working.
  • Commercial focus and leadership – you’ll always have one eye on the commercial impact of decisions and a proven ability to balance this with project and client objectives.
  • Leadership and standard-setting – you’ll set the bar for account management and wider team in terms of quality, delivery, communication and how we conduct ourselves with clients and partners.
  • Ability to manage client expectations during different projects phases and an understanding of attendant consequences.
  • Direct experience in one or more of: customer and creative comms, content production, strategic planning, and social and creator approaches.
  • Direct or wider experience of product and technical delivery or consultancy, working in cross functional teams, with knowledge of design/product thinking, agile delivery, and innovation programmes.
  • Managed projects £500k+, ideally within a larger overall programme.

Additional Information

Publicis Groupe operates a hybrid working pattern with employees being office-based on Mondays and two other days during the working week.

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

#LI-Hybrid


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