Company Description

“If you can dream it, you can do it”
- Walt Disney
Publicis Imagine is a bespoke team dedicated to Disney with one purpose in mind – to be Disney’s most valuable partner in creating the next era of entertainment. This newly built organisation will sit under the umbrella of Publicis Media, tapping into all areas of Publicis Groupe capability, including our newest acquisition, Epsilon. We will be dedicated to Disney’s four lines of business below and are committed to delivering excellence, innovation and creativity in everything we do:

• Disney+
• Studios
• Media networks
• Disneyland Parks and Walt Disney World 

The Publicis Imagine team has been designed to be simple, agile and connected, with access to the latest innovations in media to accelerate Disney’s growth around the world, Data is at the core of Publicis Imagine’s offering. Our data ecosystem, supercharged by Epsilon, will be the end-to-end platform focused on driving growth. We do this by uncovering data-driven insights that inform marketing, creative messaging and media decisions. We will look to connect all aspects of Disney’s business to unlock growth with each of their consumers from any line of business. 

Publicis Imagine will be active across the globe, with the hub for EMEA based here at White City in London. We are Disney fanatics and have created a unique UK and EMEA hybrid team to deliver not only excellence in market, but also be the guiding light for the region when it comes to planning. We have brought together talent from all areas of our business, client leadership, strategy, planning, data science, content, insights and execution in agile squads that will deliver for Disney’s business. 

We are excited to be building something brand new here at Publicis the best and brightest and want to come on this journey with us. 
We also too believe that if you can dream it, you can do it.
We are Publicis Imagine.
Dreaming. Doing.

Our Commitment
Publicis Imagine is committed to building a culturally diverse workforce and therefore strongly encourages applications from underrepresented groups.  We are committed to equality of opportunity and welcome applications from individuals, regardless of their background.

Job Description

Publicis Media is now looking for a new AV Associate Director to work on one of our latest and most exciting clients, Disney. This is an opportunity to work on a global disruptive brand, a real “people business” and be part of a team leading the change and driving businesses into the future.

This vacancy is an opportunity to join the Disney AV Investment team, which is responsible for planning and buying all AV campaigns. The overall Investment team is comprised of 20 individuals with diverse skills and expertise across the media and technology landscape. AV Investment works in close collaboration with Media Planners, and the Digital Investment team to help design integrated solutions to Disney’s communication challenges.

This role of the AV Associate Director will be to lead Disney’s AV (TV, BVOD, CTV, Cinema & Audio) media activity planning and overseeing a campaign from brief to activation and review. Responsibilities will include:

• Leading a team of AV buyers to deliver best in class activity across TV, BVOD, Audio and Cinema mediums for all Disney’s line of businesses (Disney+, Studios, Media Networks and Disney Park / Walt Disney World & Disney Cruises).
• Negotiating with various sales house teams to drive added value opportunities for our clients
• Meeting all deadlines set by either the AV Director, planning team and/or the client - ensuring your direct team do the same.
• Ensuring all AV administration is completed accurately and in a timely fashion (in accordance with the AV Excellence Charter)
• Keeping abreast of changes within the AV marketplace - sharing market intelligence with the AV team and the company as a whole (where relevant)
• Working and directing your team to ensure that all KPIs and any audit specifics are achieved
• Working with your AV team to deliver innovative response to briefs.  Working within Publicis Imagine creativity is crucial for this role as no one plan needs to look the same. 
• Building productive relationships with planning teams and clients (understanding the client’s organisational structure and the market they operate in)
• Using the appropriate systems and technology to get under the skin of audience behaviour and consumption of TV, BVOD, Audio and Cinema

Qualifications

• Experience within the AV department with excellent knowledge in TV, Audio, BVOD and Cinema.  The candidate must have planned and bought all these mediums before and be able to confidently talk about the current media landscape and market news within AV.
• Experience in the entertainment sector would be advantageous.
• Have excellent team/department management skills team.  The candidate must have managed a team of 2 people or more in the past and have experience in objective setting for team members.
• Have excellent client management skills and not be afraid to challenge briefs.
• Have a good knowledge in the programmatic ecosystem across CTV, Digital Audio and BVOD.
• Have strong communication and presentation skills

• Have high levels of experience in managing client/AV finance processes, i.e. Ensuring absolute finance accuracy and PO management

• Have strong experience of managing client audits/guarantees across all the AV mediums and be confident to attend audits with clients and the auditors.

Additional Information

If you have any adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with the recruiter who contacts you.

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