Company Description
B2B International, a Merkle company
B2B International is a global B2B market research agency. We deliver world class market research projects to inform, strategic decisions for the largest B2B brands. We combine industry and B2B research expertise to deliver actionable insights.
You will work with colleagues within B2B International, and colleagues from Merkle and dentsu. Merkle is a leading data-driven customer experience management (CXM) company that specialises in the delivery of unique, personalised customer experiences across platforms and devices.
Job Description
Hi from our team!
We are a team of 20+ b2b market researchers based in Manchester, London and Germany. We excel at delivering world class insights to our clients to enable them to make better decisions. We work on a range of projects… both qualilative and quant, tracking and ad-hoc and cover a huge range of topics including brand, customer needs, product/proposition development and market opportunities.
Outside of the daily we run weekly training sessions internally sharing new methods and techniques or the latest thinking in b2b marketing and formal training on main aspects of the job including presentation skills and market research methods. 2-3 times a year we all get together in person to share ideas and celebrate our wins.
A snapshot of a day in the life of a Senior Research Executive:
As a Research Manager at B2B International, your role will be varied with no two days being the same! You will work with a range of clients developing insights for some of the largest B2B brands in the world.
You will manage a variety of projects for a range of global companies, advising them on how to grow their business, build their brands and exceed the expectations of their customers.
You will be based in Manchester where we have two research teams that service our clients based across Europe. We work with our insights colleagues based in London, Germany and beyond.
Career progression is important to us, you will have regular check-ins on your career development, and we will work with you to become a lead research consultant.
Qualifications
What you'll bring:
We're looking for curious and analytical individuals with experience in the following research activities:
- Design quantitative questionnaires and discussion guides following research objectives
- Manage multiple projects according to project timelines and budget
- Manage our teams (e.g., research executives, fieldwork, data processing, visualisation)
- Analyse qualitative and quantitative survey data
- Use quantitative data analysis packages e.g., Q, SPSS, R
- Understanding of when to use statistics and advanced analytical techniques
- Write concise visualised research reports in PowerPoint
- Develop the report structure and storyline including conclusions and strategic recommendations
- Verbally present data and insights to clients
- Lead client communication (both verbally and via-email)
Additional Information
A few of the benefits
- You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through dentsu University, and free access to LinkedIn learning
- 29+ days of annual leave (25 days of regular holidays, Birthdays off and 3 additional wellness days) We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years
- You'll have a hybrid working schedule, with flexible start/end hours
Dentsu is an equal opportunity employer. We do not discriminate based on sex, gender identity, race, colour, national origin, religion, sexual orientation, disabilities or any other protected basis because we believe the come from all walks of life. We aspire to foster a community in which diversity is valued in both our employees and our ideas.
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