Company Description
About Merkle
Merkle, a dentsu company, powers the experience economy. For more than 35 years, the company has put people at the heart of its approach to digital business transformation. As the only integrated experience consultancy in the world with a heritage in data science and business performance, Merkle delivers holistic, end-to-end experiences that drive growth, engagement, and loyalty. Merkle’s expertise has earned recognition as a “Leader” by top industry analyst firms, in categories such as digital transformation and commerce, experience design, engineering and technology integration, digital marketing, data science, CRM and loyalty, and customer data management. With more than 16,000 employees, Merkle operates in 30+ countries throughout the Americas, EMEA, and APAC. For more information, visit www.merkle.com.
Job Description
The Role
We’re looking for a Solution Lead to join our fast-growing Salesforce Marketing Cloud Practice in the UK. Merkle is a Salesforce Agency Partner and has a strong complete Salesforce ecosystem knowledge, data management capabilities and experience activation expertise and the Data & Martech area of the Salesforce ecosystem is a key growth area of our Practice.
We spend every day connecting, creating, and curating intelligent experiences fuelled by a deep understanding of the customer in every moment. And as a top global player with 30+ years in the space, we dream bigger—and deliver better.
Our Salesforce Marketing Cloud practice offers solutions to accelerate business growth from investment in Salesforce products such as Marketing Cloud, Data Cloud, Personalisation and Tableau/ Datorama. To support our clients with better outcomes, we provide a full range of services across strategy, technology implementation, data solutions, business change management, user experience design and development, marketing activation and advanced analytics services. Our key differentiator is to help clients achieve rapid time-to-value from technology.
This role offers an opportunity to step into a fast-growing practice area and become part of this growth. You will lead engagements across a portfolio of strategic clients in a Solution Lead role.
This is a complex role, where you will deliver the following elements in parallel and these on daily basis:
- Technology Advisory – Working with our clients in an advisory capacity to help them accelerate value from technology; specifically delivering:
- Platform audits, Technology Platform and Vision Value Roadmaps
- Definition of Journeys and use cases
- Solution Design for SFMC, Data Cloud, SFMC Personalisation
- Consultancy Projects - Leading Discovery & Definition projects, covering detailed solution definition for new clients. This includes the definition of capabilities to drive better customer experiences on the Salesforce stack, the definition of a capability operating model, strategic business requirements and the roadmap to deliver this.
- Service Leadership. Leading strategic client engagements by filling in a Solution Lead role in the Service Delivery leadership of key accounts and / or acting as in an extended team role for key clients, such as SFMC Solution Architect or SFMC Product Owner. This part of the role covers responsibilities across Solution Architecture, leading workstreams, leading teams with multiple Merkle / dentsu capabilities and managing the delivery of strategic outcomes for our clients.
- Presales Support – Working closely with our growth and client service teams to help accelerate the sales process through delivering Solution Architecture and Solution Designs, support pitches and RFPs as Salesforce Marketing Cloud SME, creating proposals and presentations, costing solutions and writing Statements of Work.
Qualifications
What we are looking for in you
We are looking for someone from a consultancy / agency / marketing technology vendor background with experience in Marketing Automation, CDPs and data-driven customer experience programs. Solution Engineering, Consultancy and / or broader data & martech experience is a big plus.
You will need to be:
- Resilient, decisive, and willing to learn on the go
- Outcome focused and a strong negotiator
- An excellent communicator and presenter
- Capable of mapping out complex solutions
We need you to evidence the following skills:
- Strong experience in Salesforce Marketing Cloud, which you can demonstrate through practical experience and / or Salesforce certifications
- You have had exposure to SFMC personalisation, Einstein / AI and / or Data Cloud or have started your journey on these platforms recently.
- Strong analytical skills and able to process complex information and present this in easy to understand formats
- Commercial experience – strong consultancy and stakeholder management skills
- Experience working across the business and technical domains is a big plus
- Solution Engineering, Technical Architecture, Solution Definition skills
- Advanced level Excel and PowerPoint
- Up to date knowledge on Salesforce Marketing Cloud and the latest product releases
Additional Information
A few of the benefits
- You'll have a great compensation package, private health & dental insurance, corporate discounts and career development through dentsu University, and free access to LinkedIn learning
- 29+ days of annual leave (25 days of regular holidays, Birthdays off and 3 additional wellness days) We also offer the opportunity to volunteer for up to 2 days per year and tend to close down the agency between Christmas and New Years
- You'll have a hybrid working schedule, with flexible start/end hours
Dentsu is an equal opportunity employer. We do not discriminate based on sex, gender identity, race, colour, national origin, religion, sexual orientation, disabilities or any other protected basis because we believe the come from all walks of life. We aspire to foster a community in which diversity is valued in both our employees and our ideas.
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