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Regional Sales Specialist - Northern Field Crops at UPL
, United States


Job Descrption

UPL Limited (NSE: UPL & BSE: 512070, LSE: UPLL) is a global provider of sustainable agriculture products and solutions, with annual revenue exceeding $6bn. We are a purpose-led company. Through OpenAg®, UPL is focused on accelerating progress for the food system. We are building a network that is reimagining sustainability, redefining the way an entire industry thinks and works – open to fresh ideas, innovation, and new answers as we strive towards our mission to make every single food product more sustainable. As one of the largest agriculture solutions companies worldwide, our robust portfolio consists of biologicals and traditional crop protection solutions with more than 14,000 registrations. We are present in more than 130 countries, represented by more than 10,000 colleagues globally. For more information about our integrated portfolio of solutions across the food value chain including seeds, post-harvest, as well as physical and digital services, please visit upl-ltd.com and follow us on LinkedIn, Twitter, Instagram and Facebook.

 

 

Summary: The Regional Sales Specialist is responsible for acting as a liaison between the Regional Field Sales team and the North American strategic/portfolio teams. Reporting into the Regional Sales Manager, the US Crop Regional Sales Specialist is responsible for the planning and execution of marketing strategies in their region. The Regional Sales Specialist will also drive regional demand forecasting of UPL NA’s portfolio, lead campaign planning, coordinate and monitor the launch of new products, manage regional training plans, and the coordination of the go-to-market strategy with Regional Field Sales team and segmented customers.

 

Essential Duties and Responsibilities:

 

40% Implementation of Marketing Initiatives:

1. Implement tactics from marketing plans, pricing, and programs in conjunction with regional sales, field development and technical services team in assigned geography.

2. Ensures a full understanding of marketing programs and brand positioning and supports regional sales teams on the proper implementation. This involves interfacing with regional customers’ marketing, sales, field development, Technical Service, Regional Account Managers (RAM), NPP Manager, and customer service teams.

3. Leads planning, budgeting, and execution of product campaigns in the region

4. Executes new product pre-launch and launch activities and ensures key milestones are on-track.

5. Support development of annual Technical Service protocols to ensure alignment with strategic goals.

6. Support the touchpoints within distribution’s regional organizations and the company’s sales organization.

 

40% Support to sales:

1. Coordinates, manages, and monitors with the RSM the Business Alignment Agreements in the Region throughout the campaign ensuring that the TSMs utilize this tool to generate demand on the key portfolio.

2. Coordinates implementation of go-to-market strategies with regional teams, aligns regional initiatives with focus on mid-term and long-term go-to-market objectives.

3. Working with the RSM, manage the regional training including UPL on-line, product training by the TS Team, and other corporate training. 4. Working with the RSM and the KAM Team, develop and implement regional distribution programs in line with goals and defined parameters.

5. Participates in all regional sales team meetings, forecasting/demand planning meetings and marketing meetings on a needed basis.

 

20% Planning and Development:

1. Lead the demand planning process for the region.

2. Develop and coordinate regional market communication (MarComm) tactics and strategy in conjuncture with Marketing Communications Manager.

3. Work with the RSM & Region to develop, manage and monitor crop solution challenges. Execute strategic projects initiatives/actions at regional level.

4. All other duties assigned by manager.

 

Qualifications/Requirements:

 

  • Bachelor’s degree required with a preferred focus in Agricultural Science or Business. Master’s in agriculture science or business is a plus.
  • Must have minimum of 5 years of sales or marketing experience in the Agricultural Chemical or related Agriculture Industry.
  • 3-5 years of corn and soybean sales or marketing experience highly preferred. Experience with other crops like cotton, rice, tree nuts is plus.
  • Previous experience working with distributors, retailers, and agricultural consultants to accomplish territory objectives is a desired.
  • Strong written and verbal communication skills required.
  • Must be proficient in Microsoft Office Suite: Outlook, word processing, spreadsheet create/formula creation, presentations, and analytics and trending software.
  • Work location must be in the region for which the job is published

 

Travel: Up to 30% of the time on the job

 

Supervisory Responsibilities:

  • Number of direct reports – 0
  • Number of indirect reports – 0

 

UPL COMPETENCIES: 

Adaptability & Resilience: Recognizes and is open to changing circumstances and alters behavior and scales up as necessary; increases personal awareness and appreciation of individual and cultural differences to create an open, inclusive, and accepting workplace. Entrepreneurial Mindset: Has a creative mindset and ability to think holistically, takes calculated risks and maximizes opportunities. Results Orientations: Takes action, pursues goals with persistence and achieves results; communicates goals and vision to the team to drive enthusiasm and ambition.

Execution Excellence: Enhances the speed of execution and builds efficiency in processes, systems and people; has sharp focus on quality-orientation.

Strategic Orientation: Demonstrates knowledge of the social, economic, and environmental factors and how they impact the business. Identifies key issues that could impact the business and develops strategy through an analytical lens / design thinking.

Building Teams and Talent: Empowers colleagues through knowledge sharing and delegation, quickly establishing rapport; provides recognition for achievements and accomplishments.

Customer Centricity: Understands the customer needs and pain points, fulfills the needs and expectations by focusing on creating value for customers

 

We are one team, for maximum impact. One team with shared goals. We all play for the team and no one plays against the team. We have a laser-like focus on what our customers need and want, on anticipating their future needs and on how we can create innovative solutions and experiences for them. #UPLJobs


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