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Senior Director Digital Marketing UK / EU at Bertelsmann
London, United Kingdom


Job Descrption

 

 

 

Come As You Are.

As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.

All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’

 

#WeAreBMG #WeAreHiring

 

Sr. Director Digital Marketing UK / EU

London

Join BMG as the Senior Director of Digital Marketing, leading UK and European teams in London and Berlin. Drive strategic initiatives for local and international frontline recordings, focusing on social media, online advertising, audience development, CRM, and online activations. Manage teams, priorities, and external partnerships to create opportunities and foster long-term digital growth for BMG. As a key player in the global digital team, contribute to the company's overall digital development and engage in impactful global projects. Shape the digital landscape of a leading music industry player!

 

What you'll be doing.

  • Strategic digital marketing leadership for UK and EU frontline recorded music.
  • Team leadership and development for teams in London and Berlin, with multiple direct reporting lines.
  • Project manage digital campaigns and communicate and consolidate digital opportunities from Sales, Advertising, and other marketing teams.
  • Social media/ connected platform strategy and innovation, including social gaming, fanclubbing, and new tech.
  • Act as a key contact and subject matter expert for internal repertoire owners.
  • Work on individual campaigns, while also adopting a comprehensive approach to territory thinking and planning.
  • CRM, data capture, fan-to-fan, and direct-to-fan mg,rketin, including GDPR and data protection compliance.
  • Website and landing page management, including GDPR and data protection compliance.
  • Manage the tools and systems BMG has available for digital marketing.
  • Contribute to the global digital marketing conversations and represent the UK and Europe in the global business.
  • Be the point of escalation for artists, their management, and internal stakeholders.


What you bring.

  • Digital marketing knowledge and subject matter expert on social media, audience development, online advertising, and digital activations.
  • Music industry campaign and marketing experience.
  • Team leadership and development experience, including remote or international management.
  • Department management experience
  • Partner relationship experience, including pitching and CMS experience
  • Business acumen, including understanding of budgeting, revenue streams, licensing, legal compliance, etc


It's also a plus if you have...

  • High-profile artist experience and an understanding of large fanbases and fandom.
  • Digital marketing, marketing, or platform-specific qualifications.
  • Knowledge of technology and understanding of upcoming trends.
  • An analytical mindset and understanding of data and statistics.
  • German language skills.

 

Now, what's in it for you?

  • 25 days annual leave, plus 3 days between Christmas & New Year and an extra day for your birthday! 
  • Flexible working opportunities.
  • 6 months full pay for all parents regardless of gender and sexual orientation.
  • Subsidised gym membership.
  • Private Health Insurance.
  • Competitive pension scheme.
  • Annual gig allowance.
  • Artist showcases.
  • Cycle to work scheme.
  • Season Ticket Loan
  • Access to our Employee Assistance Programme.
  • Subscription to Headspace.
  • Give As You Earn Scheme .
  • Excellent development opportunities.
  • A fun and sociable office environment.

 

Are you interested? Follow the link to apply!

 

 

BMG - est. 2008 - is the world's fourth-biggest music company, the first new global player in the music business of the streaming age, and a record label and music publisher in one. Named in 2020 one of the world's Most Innovative Companies by Fast Company, BMG's pitch is unique - a relentless focus on fairness and transparency and service to its artist and songwriter clients. BMG's 20 offices across 12 core music markets now represent over three million songs and recordings, including many of the most renowned and successful catalogs in popular music history.

BMG's fresh approach includes production music, films, books, artist management, merchandise, neighboring rights, and live as well as music publishing and recordings off the same service platform. BMG is owned by international media, services and education company Bertelsmann, whose other content businesses include the broadcaster RTL Group, the trade book publisher Penguin Random House and the magazine publisher Gruner + Jahr. With its multi-platform perspective, integrated technology platform and commitment to help artists maximize their income, BMG aims to be the best company in music to do business with. www.bmg.com

 

BMG is committed to promoting equal opportunities in employment. All job applicants will receive equal treatment regardless of age, disability, gender reassignment, marital or civil partner status, pregnancy or maternity, race, colour, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.

 

 

Company: BMG Rights Management Services (UK) Limited 

Country: United Kingdom 

State/Region: London 

City: London 

Postal Code: W2 1AS 

Job ID: 267404

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