1. Expertise in Web and App Tracking:
• Implement and manage web tracking tools, especially GA4, ensuring comprehensive data collection and accuracy.
• Oversee app tracking using Firebase and MMPs, optimizing for effective user engagement and conversion tracking.
• Continuously evaluate and improve tracking setups to meet evolving business needs.
2. Digital Data Analysis and Reporting:
• Collect and analyze data from diverse digital platforms, focusing on insights gained from advanced web and app tracking techniques.
• Develop and maintain reports and dashboards, highlighting key metrics from GA4, Firebase, and MMP data.
3. Data Quality and Governance:
• Ensure the highest standards of data quality and accuracy in web and app tracking.
• Champion data governance policies related to digital tracking.
4. Technology and Innovation:
• Stay abreast of the latest trends and developments in digital analytics, particularly in GA4, Firebase, and MMP technologies.
• Recommend and implement innovative solutions to enhance digital tracking and analytics capabilities.
5. Stakeholder Engagement and Communication:
• Clearly communicate complex digital analytics concepts and insights to stakeholders.
• Work closely with different departments to understand their analytics needs and provide tailored insights based on web and app tracking data.
Requirements
Qualifications:
• Bachelor’s or master’s degree in Statistics, Data Science, Marketing, or a related field.
• Minimum of 2-4 years of experience in digital analytics, with a strong emphasis on web and app tracking.
• Profound knowledge and hands-on experience with GA4, Firebase, and MMP implementations.
• Demonstrated ability in analytics tools and data visualization (e.g., Tableau, Power BI).
• Proven track record in managing digital analytics projects.
• Strong analytical, problem-solving, and communication skills.
• Ability to work collaboratively and effectively in a team environment.
Benefits
💰 Get a competitive salary that puts a smile on your face!
🌞 Enjoy 24 days of holiday each year, and it increases by 1 day every year up to a max of 30 as you keep rocking with us!
🎉 Celebrate your special day with a dedicated birthday leave, a special benefit granted to you after completing one year with us!
☀️ Take a day off during the summer to enjoy some sunshine.