(Junior) Integrated Marketing Manager (m/f/d) - Events at ABOUT YOU SE & Co. KG
London, United Kingdom
Job Descrption
Company Description
SCAYLE is the B2B division of ABOUT YOU Holding SE and comprises a three-part service portfolio: Commerce Technology, Online Marketing and Commerce Operations. The SCAYLE Commerce Engine provides brand manufacturers and retailers with the components to scale their digital D2C business. Its customers include approximately 140 online stores in 26 European countries, including leading brands such as Manchester United, Deichmann, Fielmann, Tom Tailor and many more. SCAYLE employs 400 people all over Europe.
As a (Junior) Integrated Marketing Manager - Events, you will work within the content & demand generation team, playing a pivotal role in orchestrating event-driven marketing campaigns and supporting wider marketing initiatives across various markets.
Job Description
Event-Driven Campaign Management: Lead the conceptualization, planning, and execution of event-centric marketing initiatives (e.g. trade shows, dinners, and panel discussions)
Collaborative Execution: Work closely with various teams to ensure the seamless integration and successful execution of event strategies within larger marketing campaigns, thereby enhancing overall effectiveness
Content Collaboration for Events: Partner with the content team to align on engaging messaging and materials for events that align with SCAYLE’s brand voice and resonate with targeted audiences, ensuring the impactful presentation of key offerings
Performance Analysis and Insights: Monitor and analyze event performance metrics, offering insights and recommendations for enhancing future event strategies and overall campaign performance
Support for Broader Marketing Initiatives: Actively contribute to a wide range of marketing activities beyond events, supporting the overall marketing team in campaign development, digital marketing efforts, and other initiatives to ensure a unified and effective marketing approach
Qualifications
Bachelor’s degree in marketing, economics, or a related field, with a passion for event management and marketing
1-2 years of experience in marketing, with a strong interest in organizing and managing physical events. Prior experience in integrated marketing campaigns is a plus
Enthusiastic and hands-on approach, with a keen sense of responsibility and initiative, especially in the context of event planning and execution
Quick learner with a structured approach to work, able to adapt to the dynamic nature of event marketing and manage multiple projects efficiently
Additional Information
Benefits
Hybrid Working
Fresh fruits everyday
Exclusive employee discounts
Free drinks
Language courses
Company parties
Central location
AY Academy
Dog-friendly office
Because of our strong growth you will have the possibility to take over responsibilities quickly and shape the future of ecommerce with us. Our team consists of people from different areas of expertise – we are driven and united by our passion. We motivate and support each other, we share our know-how and we are open towards different opinions and new ideas.
We are looking forward to receiving your application – preferably via our online application portal! Thus, we can ensure a faster process and for you it is very easy to upload your application documents. :-)
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